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Sara's Story - Supporting Sara Cohen

Sara Cohen is the owner of @hakinakina.active and living with stage 4 cancer.We wanted to show our support for Sara as she embodies The Ama Life attitude by showing strength and resilience in the f...

Nature's Armour Sunscreen

Āma - Nature’s Armour Sunscreen  A high quality, sustainable and natural sunscreen that works is finally here! As a beach lover and avid swimmer, sunscreen is something that I use regularly and n...

Cosmetics New Zealand Suncare Initiative

The New Zealand Suncare Initiative is a special interest group established by Cosmetics New Zealand in 2021 to motivate Kiwis to be sun safe, by bringing balance and dimension to the narrative arou...

Marvellous Magnesium

Why choose a solid moisturiser?

Who the Ama are we?

Mexico – El Salvador 2016 by Paige Hareb

Long weekends .... how do you spend yours?